[April 25, 2022] On April 24, the premiere of “The Sound of Life” jointly created by Lantu Auto and Mango TV. To commemorate the 25th anniversary of Hong Kong’s return to the motherland, “Sound Endless” brings together 16 groups of legendary singers from the Mainland and Hong Kong to sing the classic Hong Kong music, inheriting and promoting the national sentiment of the same root. “Electric luxury flagship MPV” Lantu Dreamer, as the official car of the “Sound Lives” column, has attracted widespread attention since its debut. The concept of low-carbon travel and the ultimate smart electric comfort experience it advocates have greatly demonstrated the national brand in the Confidence and vitality in the new era.
On the day of the premiere, there were 16 well-known musicians including Li Keqin, Miriam Yeung, Ye Kuanwen, Lin Zixiang, Coco Li, Li Jian, Lin Xiaofeng, Mao Buyi, Zhou Bichang, Liu Xijun, Mosaic, Zeng Bit, An Qi, Magic Flash, Shan Yichun, and Yan Mingxi. People appeared on the same stage, and the lineup was luxurious. Build a bridge of cultural exchange with music, and show the style of the times with “legendary domestic products”. “Sound Never Ends” re-interprets the golden songs of the Hong Kong Philharmonic that embodies the common feelings of the Chinese people through mainland and Hong Kong singers, traces the development history of the Hong Kong Philharmonic, explores and displays the Chinese culture in the Hong Kong Philharmonic, and provides the young people in the mainland and Hong Kong with understanding of national development and perception of society. pulse, a good opportunity to explore the origin of culture.
What does the Golden Age of HK Phil mean? Singer Miriam Yeung said in “The Sound of Life” that the Hong Kong Philharmonic “is not just a note or a melody, but a record of the life and culture of Hong Kong in different eras”. Zheng Guojiang, an 81-year-old poet from Xiangjiang, said: “My words show the spiritual outlook of the Chinese people, Lu Guozhan writes about the national justice of the Chinese people, and Huang Zhan conveys traditional Chinese thoughts.” Golden tunes, like fossils created by time, have become a cultural symbol, flowing with the river of time and sung in the hearts of generations, making the “legendary domestic product” of the Hong Kong Philharmonic rejuvenated with a new style of the times.
If the Hong Kong Philharmonic records the rapid development of a city and the strides forward of the country and the nation, then the Chinese auto industry’s rush to change lanes on the smart electric track records China’s progress from a big auto industry country to a powerful auto industry country. Since the first MPV came out in the 1980s, China’s MPV market has basically been occupied by American and Japanese brands. With the advent of the intelligent electric era, the intelligent electric architecture tailored for electric vehicles is particularly important. Today’s MPVs on the market have not kept pace with the times, and are still simply chasing space and interiors, and the intelligent configuration is lackluster. In the MPV market segment, Lantu Dreamer dares to be the first to open a new era of electric and intelligent MPV.
Lantu Dreamer is developed based on Lantu’s high-end intelligent electric architecture ESSA. It has a large space like a mobile living room, the comfortable quality of a large luxury car, a smooth and smooth chassis texture, and a quiet and luxurious smart cockpit, which injects into MPV. Unprecedented comfortable experience, leading the MPV market into the era of electrification and low-carbon travel. As the world’s first large-scale electric luxury flagship MPV, Lantu Dreamer has broken the market barriers of imported luxury MPVs and reshaped the product power evaluation rules of MPVs.
Lantu Dreamer has a 1.4-meter unbounded through-type triple screen, Qualcomm’s flagship vehicle chip, Gigabit 5G network, air suspension with magic carpet function + CDC and many other leading scientific and technological achievements and applications equipped with luxurious configurations, which not only highlights The self-confidence of “Chinese cars, looking at the world head-on” has also established the value benchmark of “no electric, no luxury”. At present, Lantu Dreamer has officially started pre-sale. The pre-sale price of the seven-seat version is 380,000-480,000 yuan, and the pre-sale price of the four-seat customized version starts at 600,000 yuan. Users can make reservations through the Lantu Auto APP.
With the rising cultural self-confidence, more and more people gradually abandon foreign brands, reject external luxury, and pursue real quality and comfort instead. Smart electric vehicles are also becoming a new national trend, putting Chinese brands at the center of the world stage. The arrival of Lantu Dreamers enriches the high-end product matrix of Lantu Auto, and Lantu Automobile carries the heavy responsibility of Dongfeng to explore a new model of Chinese brand development and promote the upward practice process of national auto brands. As China’s “new strength in car manufacturing”, Lantu fully integrates Dongfeng’s more than 52 years of vehicle manufacturing technology and advantageous resources, builds an innovative business model with users as the center, and is committed to becoming “China’s high-end electric vehicle leader”. Under the background of the rise of national brands and the rising enthusiasm of the national tide, Lantu takes advanced new energy vehicle self-developed core technology as an important starting point to fill the lack of intelligence, performance and luxury of existing products in the market, and contribute to the contemporary society. The new backbone has brought many high-value domestic products.
This time, using the column “Sounds Never End” as the medium, Lantu fully demonstrated cultural confidence, confidence in domestic products, carried forward the national spirit, and spread the new travel concept of green environmental protection. In the future, Lantu will continue to deeply cultivate the new energy high-end smart car market, continue to practice the brand’s high-end upward development strategy, create a better life with technology and comfort, and help dream-makers in the new era realize their value and achieve their dreams.
About Lantu
Lantu is a high-end smart electric vehicle technology company established in 2018. As China’s “new strength in car manufacturing”, Lantu fully integrates Dongfeng’s more than 50 years of car manufacturing technology and advantageous resources, builds an innovative business model with users as the center, and is committed to becoming “China’s high-end electric vehicle leader”. Lantu is positioned as a “zero anxiety high-end smart electric brand”, with the brand mission of “letting cars drive dreams and empowering a better life”, creating a modern-style beautiful life for the new backbone of the contemporary society.
In December 2020, Lantu Auto released the first mass-produced vehicle “performance-level intelligent electric SUV” Lantu FREE, which will be officially launched in June 2021 and will be delivered in August 2021. On April 7, 2022, Lantu’s second model “Lantu Dreamer”, positioned as a “luxury electric flagship MPV”, was launched for pre-sale. It is based on ESSA’s native intelligent electric architecture and is currently the only MPV in the industry that adopts dual-power layout. Starting from 2021, Lantu Auto will launch at least one new car into the market every year, covering multiple market segments such as sedans, SUVs, and MPVs, and continuously expand the product lineup of high-end electric vehicle brands. On February 17, 2022, Lantu Motors announced its entry into the European market, with its first stop in Norway, becoming the first electric vehicle national team to go overseas.
About Mango TV
As an Internet video platform under Hunan Radio and Television, Mango TV, under the strategic guidance of “one cloud, multiple screens, and multiple integration”, cultivates core competitiveness through content self-production, from exclusive broadcasting and uniqueness to original creation, and completes the A round through market-oriented operation. , B round of financing, and in June 2018, the asset reorganization was successfully achieved, becoming the first state-owned video platform in domestic A shares. The platform currently ranks first in the industry and is the new media platform with the largest user scale in the radio and television system. It has been selected as one of the world’s top 500 media companies for six consecutive years and ranked among the top ten new media brands in Asia. It has become the only profitable company in the industry and has been profitable for five consecutive years.
About the “Sound Lives” program
“Sound Lives” is a special guide unit of the Network Audio-visual Department, International Cooperation Department, and Hong Kong Liaison Office of the State Administration of Radio, Film and Television, and produced by Mango TV, a special gift for the return of Hong Kong with “Golden Songs of the Times” as the music content. programme. The program closely follows the opportunity of presenting the “25th Anniversary of the Return of Hong Kong”, and will perform the “Chinese Story” through the cooperation of musicians from the two places, so that “Hong Kong Music and Domestic Products” will be revived again, and Hong Kong will be better integrated into the overall development of the country. At the same time, with the help of cooperation with TVB and other platforms, Hong Kong people can more intuitively witness the rapid development of the country, establish the identity of Hong Kong people, especially young Hong Kong people, and strengthen their centripetal force towards the motherland.
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