To cultivate domestic high-quality electronic talents, Texas Instruments has done these tasks

The term “industry research” appears frequently in the industry, and it has become an industry consensus from academia to industry.

Connecting universities and industries, what have the industry giants done? On August 24, the 2022 TI Cup National Undergraduate Electronic Design Competition Analog Electronic System Design Special Invitational Competition (hereinafter referred to as “Simulation Invitational Competition”) came to an end in Hangzhou. Wang Qin, head of Texas Instruments (TI) China University Planning Department, told the story behind this.

The Simulation Invitational has achieved a lot

This simulation invitational competition is hosted by the National Undergraduate Electronic Design Competition Organizing Committee, organized by the Zhejiang Provincial Department of Education, Hangzhou Dianzi University, and co-organized by Texas Instruments (TI). A total of more than 300 college students signed up for the participating teams.

Although this simulation invitational competition was temporarily postponed due to the challenge of the epidemic, the organizing committee of the National Undergraduate Electronic Design Competition, the simulation invitational competition grouping committee and the TI University Planning Department actively responded to the principle of “student first”, and quickly coordinated and organized in a short period of time. All parties put forward a flexible and innovative competition plan, re-selected and deployed the competition venue, organized experts to adjust the proposition overnight, and tried their best to meet the students’ competition needs in terms of equipment and devices, and finally ensured that the simulation invitational competition was in line with the epidemic prevention policy. successfully held under the circumstances.

After a day and a night of closed offline competitions, many outstanding works emerged from the participating teams. Under the rigorous and professional on-site evaluation of the jury group and the approval of the competition sub-committee, a total of 9 teams won the national first prize, 18 teams won the national second prize, and 38 teams won the national third prize. The highest honor of this competition, the TI Cup, was won by Song Yucheng, Zhang Boyu and Luo Junsheng from Southeast University. Their deep understanding of the competition questions and innovative system design left a deep impression on the expert judges.

In addition, in addition to the flexible and innovative competition form, this Mock Invitational also pays special attention to the combination of theory and practice in the design of propositions. The proposition requires the participating teams to design a Lissajous figure demonstration device according to the conditions. The device can measure the frequency ratio and phase difference of two signals through the Lissajous figure, and has a wide range of applications in electronic engineering, radio and other fields. Practical propositions not only comprehensively examine students’ mastery of theoretical knowledge, but also exercise students’ ability to flexibly apply theory to practice and solve problems in line with their needs.

Chinese genes rooted in the deep layers of TI

TI is one of the world’s largest semiconductor companies, dedicated to providing innovative semiconductor technologies that help customers create the world’s most advanced electronic products. TI’s analog, embedded processing and wireless technologies have penetrated every aspect of people’s daily lives, covering a wide range of fields from communications, digital entertainment, medical services, automotive systems to energy utilization.

Every phone call people make, every network connection they make, every photo they take, every movie they watch… TI’s technology is in it.

TI has always been rooted in mainland China. At present, TI has built a complete local support system in China, including an integrated manufacturing base, two product distribution centers, three R&D centers, and nearly 20 sales and technical support branches across the country. TI.com.cn, which TI has vigorously built in recent years, provides a large number of technical resources and provides customers with a convenient local purchase method. TI provides customers with a full range of technical support and sales support throughout the Chinese market.

Of course, as a simulation company, TI has always paid close attention to the development of engineering education in China. “For our employees, TI is committed to building an ideal career platform. For social responsibility, TI has also been actively undertaking corporate civic responsibilities and obligations.” Wang Qin said.

In 1996, TI brought the industry’s leading DSP (Digital Signal Processing) technology into the Chinese market, and first established the first batch of DSP joint laboratories with Tsinghua University, Shanghai Jiaotong University, and University of Electronic Science and Technology of China. This part of the joint laboratory The talents cultivated later provided a very big boost in the field of digital signal processing in China.

In 1998, TI signed the first ten-year strategic cooperation memorandum with the Ministry of Education. The first ten-year strategic cooperation memorandum established the follow-up cooperation with Chinese universities for more than 20 years.

In 2003, TI launched the biennial China University Student DSP Grand Prix, and in 2004 it launched the TI MSP430 University Program.

In 2007, as TI’s product technology gradually developed into the field of analog technology, TI closely integrated with the National Undergraduate Electronic Design Competition in the field of Chinese universities, and provided the latest analog electronic technology products to students for experiments and practice. use.

In 2011, TI signed the second ten-year strategic cooperation memorandum with the Ministry of Education. Against this background, TI strengthened its commitment to Chinese university education and further supported the cultivation of Chinese university education and electronic engineering talents.

In 2016, it officially signed the third ten-year strategic cooperation memorandum with the Ministry of Education. Under the cooperation framework, it is very important that TI fully supports the National Undergraduate Electronic Design Competition advocated by the Ministry of Education, and won the award from 2018 to 2018. In 2027, a total of ten years of exclusive title sponsorship rights, during which TI promises to provide technical, hardware and software, financial and training support for the entire national college student electronic design competition.

In 2019, the first TI Cup National Undergraduate Electronic Design Competition was successfully launched and achieved very satisfactory results. As of 2022, more than 1,000 colleges and universities have participated in the National Undergraduate Electronic Design Competition each year, covering 55,000 students.

In addition to the university plan, TI is also very keen on investing in public welfare undertakings, such as donating to build Hope Primary Schools in remote areas of China, actively investing in corresponding efforts in the fight against epidemics and disasters, and working in vulnerable groups and environmental protection.

There are still many plans for the future

At present, TI has signed three ten-year plans with the Ministry of Education, and has established more than 3,000 digital signal processing, analog and microcontroller laboratories in more than 700 universities in China, benefiting more than 300,000 engineering students each year. Unremitting efforts have been made to promote the education of Chinese universities in the field of electronic information technology. As the only title sponsor and sponsor of the National Undergraduate Electronic Design Competition from 2018 to 2027, TI has been actively involved in industry ecological construction and college talent training, providing comprehensive and meticulous support for the competition. In the future, TI will continue to help esports develop towards a higher level and internationalization, and strive to cultivate more professionals who master the world’s advanced technologies.

In TI’s support for higher education in China, students are the most valued group by the Ministry of Education and schools, including TI. “Only if they succeed is our success.” Wang Qin emphasized. In this process, school teachers are very important partners of TI. How to better improve students’ ability to connect theory with practice and promote the cultivation of students’ engineering practice ability is the focus of TI’s work.

Through years of hard work in the field of Chinese universities, TI found that the construction of “two classrooms” is particularly important: the first classroom is the classroom set up by the school, that is, the traditional curriculum construction. TI has carried out a lot of cooperation with the school based on curriculum construction. , hoping to provide students with the latest technology in the process of learning; the second class is the students’ extracurricular class, and the extracurricular class is his innovative practice for engineering students, especially electronics-related students. Race is the most important starting point.

In addition to a series of activities around the electric competition, TI and the National Undergraduate Electronic Design Competition Organizing Committee also have a particularly good cooperation platform called the National Undergraduate Electronic Design Competition Training Website.

On this platform, TI will update the experience and technology of experts, teachers and students from time to time to help TI create a better e-sports training ecosystem. Up to now, the number of registered members of the training platform has reached 130,000, and the website will reach 6.5 million hits in 2021, which is a very successful cooperation case.

In terms of courses, since 1996, TI has carried out joint laboratory cooperation with colleges and universities across the country. The joint laboratory is that TI provides the corresponding hardware platform to combine the required and elective courses stipulated by the school with the industry’s most advanced technology and the most advanced technology. The combination of good application points allows students to know and learn the current direction of industrial applications in school.

At present, TI has achieved great success in the joint laboratory. Currently, there are more than 3,000 simulation, single-chip and embedded joint laboratories in more than 700 colleges and universities across the country. TI is a leader in the analog and embedded fields. In cooperation with universities, it will closely combine TI’s products with excellent performance.

Since 2015, TI was the first to work closely with the Ministry of Education to launch an industry-university cooperative education project. At present, this project has become one of the largest platforms for the Ministry of Education to carry out school-enterprise cooperation in the field of Chinese universities.

From 2016 to 2019, TI has been awarded the title of Excellent Partner of the Ministry of Education’s Industry-University Cooperation Collaborative Education Project. By the end of 2021, based on the industry-university collaborative education project, TI has continued to cooperate with more than 100 colleges and universities for six or seven years, supporting more than 500 projects. Among them, the cooperation projects with Xi’an Jiaotong University, Hangzhou Dianzi University, and Xidian University are also included in one of the excellent cases of the Ministry of Education’s industry-university cooperation project in 2021.

TI has 30,000 employees in 35 countries around the world. In the past 5 years, TI China recruited fresh students accounted for more than 75% of the total number of recruits. In 2021, TI’s culture, atmosphere, and great people have made us named one of the best places to work by Glassdoor in 2021.

TI’s intensive intern programs, job rotation programs, thousands of carefully curated training courses and learning opportunities, and TI’s career development system enable newcomers to explore higher, broader, and deeper career paths. Many positions offered by TI can create rich summer internship opportunities for students. Even as an intern, the projects you work on are meaningful work that has an impact on our world.

The Forging Impact Program is a one-year development program at TI specifically for recent graduates. The program is designed to help recent graduates grow rapidly on the basis of school knowledge. The program combines hands-on activities, classroom-based training, and networking opportunities with senior leaders, and includes design bootcamps, professional and elective courses, and more.

TI has customized training or full-time rotation programs for different positions. Through the rotation program, new employees can better understand the different job functions of the company and find a role that is suitable for them.

According to Wang Qin’s introduction, next year will be the national competition year of the TI National Undergraduate Electronic Design Competition. More than 30 provinces and cities across the country will participate in the competition. In the coming year, on the one hand, the focus of work is to work closely with the National Undergraduate Electronic Design Competition Organizing Committee, in-depth cooperation with various colleges and universities, and support the college student electronic design competition; Develop corresponding teaching materials, share teaching resources and teaching videos with college students across the country, and provide them to more schools for use.