At the time of going overseas, who is struggling to write stories about globalization? | 2022 Leifeng.com “Industrial Technology Most Commercial Value List”

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The global economic situation is unpredictable.

Accompanied by multiple factors, in recent years, Chinese technology companies have accelerated technology overseas, and the digital economy such as cross-border e-commerce, online social networking, mobile payment, and digital services has ushered in a blowout development. Behind it is that the new crown epidemic is pressing the accelerator button for digital interconnection and digital upgrading around the world.

Therefore, China’s digital economy is moving from “digital overseas” to “going digital”, and emerging technology industries are gradually driving traditional industries to carry out all-round digital transformation and innovation of overseas business.

Enterprises going overseas are no longer limited to a single form of product going overseas, but are shifting from product going overseas to brand going overseas, from “going overseas” to “globalization”, with a global vision and pattern to bravely stand at the forefront, and drive the surrounding ecological partners to start going overseas. Golden Road.

To find out, whether it is traditional foreign trade, or APP, games, cross-border e-commerce and other overseas models, the essence of its success lies in technology research and development, product innovation, and mature management systems.

As one of the technology media that has been concerned about going overseas for a long time, Leifeng.com launched the “Industrial Technology Most Commercial Value List” selection plan in August this year.

According to the statistics of Leifeng.com, 671 companies were nominated and applied for the list of “Industrial Technology Most Commercial Value List” of Leifeng.com, covering the 13 companies that received the most attention from the previous preset by Leifeng.com. Large fields, multiple vertical dimensions. After a month-long intensive review, 61 companies with the most representative aspects of investment value, product innovation and corporate management were finally selected.

Among them, in the field of “going overseas”, five companies, namely Zimiao, Xiaomi, Orangutan, Anke, and Cainiao Logistics, stood out and won the “Most Innovative Overseas Enterprise”, “Best Consumer Electronics Brand” and “Best Overseas Brand” respectively. SaaS Product”, “Best Technological Breakthrough Award”, and “Best Overseas Logistics Enterprise”.

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The most innovative company going overseas: Pursue

Since its establishment in 2017, ZUMI has continued to cultivate and innovate in the field of smart home appliances, and quickly ranks among the top brands of smart home appliances in the world. Pursue continues to explore and optimize smart life sub-scenarios, and has launched four categories of sweeping robots, wireless vacuum cleaners, floor washing machines, and hair dryers, and continues to develop new products, covering more than 100 countries and regions including China, North America, Europe, Southeast Asia, etc. area.

ZMI has always adhered to technological innovation as the foundation. It has a series of authorized patents and is in a leading position in the world in high-speed digital motors, VSLAM intelligent algorithms, multi-cone cyclone separation, fluid mechanics and robot control.

Best Consumer Electronics Brand: Xiaomi

Xiaomi is the world’s third-largest smartphone maker and has the world’s largest consumer IoT platform. With the mission of “insist on making good products that move people’s hearts and prices are kind, so that everyone in the world can enjoy a better life brought by technology”, Xiaomi has entered more than 100 countries and countries in less than 10 years of internationalization. region, allowing hundreds of millions of users to enjoy the convenient life brought by Xiaomi smartphones and smart hardware products. And Xiaomi has also been warmly welcomed by fans and consumers all over the world. In the second quarter of 2022, Xiaomi ranked the top three in smartphone share in 55 markets and ranked second in European shipments. Xiaomi’s brand has become a Chinese technology company. An excellent business card on the international stage.

Best SaaS product for overseas market: PONGO, the orangutan

Orangutan PONGO is a company that provides international digital marketing services, providing diversified marketing services such as influencer marketing, cross-border live broadcast, social media delivery, content creation and account management. Its SaaS platform, PongoShare, has helped more than 100 brands to quickly match overseas influencer resources, achieving rapid brand exposure and long-term growth in performance.

Best Technology Breakthrough Award: Anker

Founded in 2011, Anker is one of the largest global consumer electronics brand companies in China by revenue. It focuses on the design, R&D and sales of smart accessories and smart hardware, and occupies a leading position in large overseas e-commerce platforms such as Amazon. market share.

Anker is committed to shaping Chinese consumer electronics brands in the global market. Through continuous innovation, Anker brings leading products with technological charm to global consumers and promotes the beauty of Chinese intelligence. It has successfully built the smart charging brand Anker, and successively launched its own brands such as Soundcore, eufy, Nebula, etc., which have performed well in the fields of AIoT, smart home, smart acoustics, smart security, etc., with more than 100 million in more than 100 countries and regions around the world. user.

Best Overseas Logistics Company: Cainiao Logistics

With the trend of brands going overseas, international trade presents the characteristics of “small batch”, “high frequency” and “fragmentation”, that is, the amount of each overseas order “shrinks”, but the order frequency increases. Therefore, high-certainty end-to-end cross-border logistics is urgently needed to ensure the safe receipt of “small batch” goods.

To this end, Cainiao is committed to creating digital cross-border logistics solutions. Cainiao’s three smart logistics hubs, eHub, have been launched in Liege, Kuala Lumpur and Hong Kong, China, and further enhance the digital capabilities of cross-border logistics through hard-core technologies such as lightweight handheld terminals LEMO PDA and digital customs clearance. In addition, Cainiao’s overseas warehouse smart supply chain system “Freight Advisor” can realize one-click operations such as estimated quotations for overseas warehouse allocation, stocking guidance, and inventory management.

Cainiao continues to optimize the “$10 5-day delivery” express line product, and cooperates with AliExpress to comprehensively upgrade worry-free priority lines such as Spain and France. The package can be delivered in only 7 natural days from receipt to delivery. Overseas consumers, help domestic products go overseas.

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