36氪 was informed that “Zhanku” has completed a C1 round of financing of tens of millions of yuan. The investor is Hillhouse Ventures. This round of financing is mainly used for technology research and development, product iteration, and experience innovation and upgrading.
Founded in 2006, Zakuu has grown from Zaku.com, an original designer community, to a design and creative ecological platform that integrates three core brands: Zaku .
Liang Yaoming, founder of Zakuu, told 36氪 that Zakuu.com has gathered 15 million+ designers, illustrators, artists, and creative people, covering 13 design categories and 300+ cities around the world, “About every 21 seconds, they will There is a group of original content produced on ZCool.”
As a one-stop genuine visual content platform under ZCool , ZCool Hailuo, which was launched in 2014, has been licensed for pictures, videos, music, characters, IP and other genuine content, and has successively provided services for Alibaba, JD.com, Asia Pacific, etc. More than 100,000 companies, brands and individuals such as Amazon and Xiaomi provide services.
Up to now, Zunku Hailuo has sold more than 420 million original pictures online, more than 200,000 updated daily, more than 600,000 peaks, more than 26 million high-definition videos, more than 280,000 music, and more than 700 fonts. . These contents come from more than 500,000 creators and institutions in 160 countries and regions around the world.
In addition, Zoku Co -creation, which was released last year, is a co-creation platform that provides customers with creative marketing solutions. , has cooperated with 1500+ well-known brands such as Yili, Lenovo, Xiaomi, Midea, BYD and so on.
In terms of revenue structure, in addition to the corresponding gallery copyright transactions and marketing services created by ZCOOLO and ZCOCO, ZCOOL is also laying out tools and products that improve the efficiency of the internal creative design process of the enterprise.
According to Liang Yaoming, ZCool’s current income has grown steadily, and platform designers and artists have also made substantial returns. It is reported that since 2015, ZCOOL has accumulated a share of hundreds of millions of RMB to local designers and artists. “This data only includes the part that ZCOOL pays to designers, and does not include the income that designers obtain through the platform in other ways and The share paid to overseas designers. And the amount is increasing year by year.”
In July this year, Robin Li once said at the Baidu World Conference: In the next ten years, AIGC (artificial intelligence production content) will subvert the existing content production model, and can achieve a hundred times the production speed at one-tenth of the cost. Generate AI original content. Unexpectedly, a few months later, the AIGC boom was launched around the world.
In September, Zhanku also developed its own AIGC product, the AI Creation Lab. Through text input, high-quality images can be generated within 1 minute. Since the public beta, hundreds of thousands of pictures have been generated.
Station Cool AI Creation Lab
“We will continue to work hard in this area, further upgrade its generation capabilities and model capabilities, and will also communityize it in the future to form an exclusive community for AIGC learning and sharing.” In Liang Yaoming’s view, technologies like AI Creation Lab Innovative products can not only help designers improve efficiency and better focus on the creativity of artwork creation, but also inspire creative inspiration.
Designers use the station cool AI creation laboratory to create some works for display
In addition, ZCool has also set up a dedicated production and research team to develop simpler intelligent design tools that integrate AI capabilities, so as to benefit more design application scenarios. It is understood that the team is currently building a tool called Zhanku “Smart Painting”.
“Even if you are not a designer, with the support of a large number of high-quality templates, convenient editors, multi-person collaboration and other functions, you can efficiently generate many operational design materials. This will greatly benefit new media operations, marketing and other industries. Help. While serving non-design practitioners, ‘Zhihua’ will liberate the productivity of designers, and those relatively simple, repetitive and patterned design work can be handed over to ‘Zhihua’.” Liang Yaoming said.
Liang Yaoming told 36氪 that Zhanku “Smart Painting” will be launched for testing at the end of this year. In the future, “Smart Painting” will also be combined with the existing AI technology to provide you with more convenient and useful tools and products through more AIGC and AI-aided design capabilities.
As for the team, the founder Liang Yaoming was an advertising designer and worked at Shanda Network and Maopu; the CTO was the former Zhihu senior technical director, the head of the big data and algorithm team, and established Zhihu’s recommendation algorithm technology system from 0 to 1. He has more than ten years of experience in natural language processing, search and recommendation, big data and other technical fields, and has worked for Baidu, Wandoujia and Zhihu successively. Most of the other core members are from design backgrounds and have rich experience in design services and design management.
In terms of team, the founder Liang Yaoming is an advertising designer. He has worked for Shanda Network and Maopu, and is the architect of the Zukuo ecosystem. The core management team has diverse backgrounds, and has gathered experts in the design industry, Internet product operation, copyright industry, marketing creativity, and large-scale technology. It has rich experience in design services, brand marketing, company management, and business operations.
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Related events
- “Zhanku” completed tens of millions of yuan in C1 round of financing, Hillhouse Venture Capital invested 2022-10-28
- ZCool received USD 15 million in Series B+ financing. The investor is Shutterstock, a US listed company 2018-02-24
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