Theme park reservations in January increased by 6.6 times from the previous month, and this year entered the industry reshuffle period

According to media reports a few days ago, Universal Studios Beijing’s single-day passenger flow peaked at 30,000 people, more than four times that during the epidemic. But what followed was that various projects began to line up again, and the tourism experience declined significantly.

According to agency estimates, the unit price for top park guests like Universal Studios and Disney is as high as 1,500 yuan, and it will be even higher if accommodation is included. This obviously also limits the number and frequency of consumer groups.

The month-on-month surge is naturally due to the relaxation of epidemic prevention and control, and the year-on-year double growth is also due to this. We need to look at the results of the whole year to see whether the industry is growing, stable or declining compared with history.

Theme parks are actually a very traditional industry, which sprung up like mushrooms as early as the beginning of the century. But there are also many bankrupts. For example, the Daqian World Fantasy Park in Jiujiang, Jiangxi Province started operations in 2014, but went bankrupt a few years later.