Original link: https://hin.cool/posts/jdplus.html
foreword
Recently, I bought a lot of things. The ysl small gold bars and IKEA Gusig as gifts for Chinese Valentine’s Day were purchased from a certain treasure, and I successively bought Xiaomi Mi Band 8pro and a 100-yuan mechanical keyboard from JD.com. When buying a wristband, I was thinking about whether to renew my JD Plus membership, because the monthly gift money is a real discount.
Yesterday I helped my girlfriend buy home appliances, thinking that every time I buy large or multiple items, the plus membership can be relatively more favorable, so I spent 99 yuan to renew the Jingdong plus membership.
How much is the discount?
Renewal membership is decided by seeing the event on JD.com’s homepage. Renewal membership can receive any discount, one of which is a 20 yuan red envelope.
The things I purchased yesterday included four Hualing air conditioner hang-up N8HE1, one Thunderbird 6SE, and two Xiaomi smart Yuba pro. According to a price comparison plug-in, the prices of the three products are all rising. Considering the factors of price fluctuation and price protection, my purchase price and discount allocation are as follows:
| commodity | page price | Promotions | actual price |
|---|---|---|---|
| Mi Smart Yuba Pro*2 | 699/unit | Bank card payment minus 4 yuan | 1394 |
| Thunderbird 6SE 75 inches | 2999 | Coupon 20, red envelope 20 | 2959 |
| Hualing air conditioner N8HE1*1 | 2299 | Gift money 10, coupon 100 | 2189 |
| Hualing air conditioner N8HE1*3 | 2299 | 100 discount immediately, coupon 50 | 6747 |
Considering that the price of Xiaomi Yuba has been jumping repeatedly recently, in order to protect the price, we did not use the 20 yuan red envelope, nor did we have any additional coupons available.
Relatively speaking, the price of Thunderbird has risen by 100 yuan and has been stable for many days, and the probability of another price reduction is not very high, so I used the 20 yuan coupon from the store and the red envelope given by the renewal plus member.
Buying four air conditioners at once, the customer service said that there is no additional discount. Only arbitrage purchases are over 5000-100 and over 10000-300. The total price of the four units was less than 10,000, so I placed the order twice to maximize the discount. The first time I bought one, I received a coupon of 100 yuan from a third-party channel, as well as the gift money of 10 yuan for the first purchase from the store; the second time I bought three sets, I was satisfied with the set purchase of 5000-100 and at the same time I was able to use the 50 yuan given by the store coupon.
Different from activities like 618, there is no additional coupon collection center for the renewal of plus members this time. When the prices of commodities generally increase, none of the above purchases is to activate plus except for the 20 yuan red envelope used for the TV. Benefits for members.
Equity change comparison
This time I spent 99 yuan to renew my membership, and I got a 20 yuan red envelope, which is equivalent to 79 yuan for renewal. Changes in rights and interests can be divided into cuts, changes and additions.
cut off
Members who take effect after 0:00 on August 23 will no longer be provided with an additional 100 yuan monthly full discount gift coupon.
Changed
① The original five shipping coupons per month have become unlimited free shipping for members ; unlimited times, unlimited unit price, and unlimited quota. The threshold for free shipping for ordinary users has dropped from 99 yuan to 59 yuan;
②Ten times of return to Beijing beans has become the highest 3% return to Beijing beans ; the proportion of return to Beijing beans for large electrical appliances bought yesterday is 0.5% to 1%, and the highest 3% is only for beauty and skin care.
newly added
①Add the privilege of Qixian ; Qixian is an integrated online and offline gourmet fresh food supermarket in JD. The privileges include 4 shipping coupons of 6 yuan per month, special offers, shopping coupons and membership days;
② New flower privileges ; including 4 flower coupons of 19.9 yuan per month, 9.9 yuan and 19.9 green plant coupons per day.
③12% discount for new car products ;
④Privilege of shipping ; a coupon of 3 yuan for small items and 10 yuan for heavy goods per month;
Others should be added: Aikang Guobin physical examination once (I don’t know the physical examination items and quota), free consultation and so on.
summary and feelings
The change of JD Plus membership rights this time shows that JD benefits from its infrastructure construction, has a strong logistics system, and has lower shipping costs. The warehouses of offline stores can be used as the nearest delivery place, which is indeed convenient. Users; in addition, the newly added fresh food rights also make me feel that JD.com is integrating various online and offline resource allocation; members have unlimited free shipping, unlimited unit price and number of times, does it mean that JD.com wants to cover all aspects (small to large) To increase the stickiness of users to JD.com in their lives?
But back to me as an ordinary person, is the 79 yuan JD membership worth buying? I may choose Taobao, which has a better price, to buy small items and non-branded products. Few things bought on JD.com are below the free shipping threshold, so unlimited free shipping does not seem to be of special use to me.
In addition to life privileges, such as physical examination privileges, I may hardly use them. I spent time looking for discounts and finally got very few discounts. In addition to the one-time 20 yuan red envelope, the real benefits are reflected in the return of Jingdou. If it is not for buying large items and frequent shopping, I guess it will be difficult to return to 79 yuan.
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