Titanium Media App reported on May 28 that after announcing its withdrawal from the Russian market last week, the American restaurant chain McDonald’s has recently sold its Russian business to local franchisee Alexander Govor. According to McDonald's, the sold restaurants will no longer use the McDonald's name, logo, brand and menu, and Govor will operate the restaurants under the new name. According to reports, McDonald's Russia said on the 27th that it has registered five new brand name applications with the Russian Patent Office, of which four possible new names are: "Fun and Tasty" (fun and delicious), "The Same One", "Just Like That" and "Open Checkout". (Source: Red Star News)
media coverage
Titanium Media CNBeta NetEase News
event tracking
- 2022-05-29McDonald ‘s stores in Russia will be renamed, or “the same”
- 2022-02-18 McDonald’s price increase, customer service: price adjustment due to changes in raw materials and operating costs
- 2022-02-10McDonald ‘s files trademark application for Metaverse “virtual restaurant”
- 2021-10-21McDonald ‘s accused of using expired ingredients
- 2021-10-15McDonald ‘s plans to test Beyond Meat plant-based burgers in the US
This article is reprinted from: https://readhub.cn/topic/8gocVcFrhOt
This site is for inclusion only, and the copyright belongs to the original author.