Adsense 101 – Talking to Daughter-in-law About Google Ads

Station B:

watermelon:

Recently, I stopped doing questions with my daughter-in-law, and chatted about advertising on GOOGLE.

Adsense is an advertising platform launched by Google, which allows website owners to earn income by displaying advertisements on their websites. Before I talk to my wife about the Google advertising, let’s first understand some basics of Adsense.

First of all, Adsense is an advertising delivery platform based on the PPC (Pay Per Click) model. This means that you receive a fee when a user clicks on an ad on your website. In addition, Adsense also provides other advertising formats, such as display ads and video ads.

Secondly, Adsense advertisers are divided into two types: content advertising and search advertising. Content ads are ads that are automatically matched based on the content of your website, while search ads are ads that are matched based on the keywords a user enters on a search engine. With Adsense, you can display both types of ads on your website.

Third, Adsense has a series of policies and regulations to ensure the quality and legality of advertising content and display methods. For example, you can’t place ads on your site that are objectionable or encourage users to engage in immoral or illegal behavior. If you violate these regulations, your Adsense account may be suspended or closed.

Finally, Adsense ‘s revenue-sharing model is 70/30, similar to many other advertising platforms. That is, when you earn $100, Google sends you $70, and Google keeps $30 for itself.

When you are chatting with your wife about Google advertising, you can use these basics to introduce Adsense. You can explain to her how PPC advertising works, tell her types of advertisers and policies, etc. Also, you can tell her how to make money with Adsense and show her your earning report.

However, it’s worth noting that while Adsense is a very popular advertising platform, it’s not suitable for all types of websites and content. Some websites may be banned from using Adsense for certain reasons (such as containing adult content, involving gambling, etc.). Therefore, you need to ensure that your website content complies with Adsense policies and regulations to avoid account suspension or closure.

In summary, by introducing your wife to the basics of Adsense, you can give her a better understanding of this advertising platform and, in everyday life, a better understanding of the ads displayed on your website.

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