Bose launches home entertainment speaker 550, small size supports Dolby Atmos

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Sina Digital News reported on the afternoon of January 11 that today Bose launched the home entertainment speaker 550, which is small in size and supports Dolby Atmos. The Bose Home Entertainment Speaker 550 is priced at 4,999 yuan and will be available on January 15.

Bose launched the new Bose Home Entertainment Speaker 550, which supports Dolby Atmos content and is equipped with Bose’s unique TrueSpace enhanced original sound technology, bringing a more immersive listening experience.

The new Bose Home Entertainment Speaker 550 can separate and accurately present instruments, dialogue and sound effects to the far left, right and directly above the room, creating an immersive auditory feast for movies, TV and music.

The Bose Home Entertainment Speaker 550 can connect to stream media using Wi-Fi and Bluetooth. The SimpleSync function can pair the speaker with compatible Bose headphones or Bluetooth speakers to further expand the listening experience.

Made for Family Fun

When playing Dolby Atmos content, the precise Bose digital signal processing and Atmos decoding technology combined with the built-in 5 sound units can allow the sound to be transmitted to places without speakers, bringing a surround-style listening experience. Two outward-facing racetrack-shaped drivers project sound horizontally across the room, while a central high-frequency driver delivers clear vocals. The two upward sounding units not only enhance the sound field in the horizontal direction, but also refract the sound to simulate the sound above the head. The powerful and deep sound field effect allows users to feel as if they are following a fast chase, or being in the heavy rain with thunder and thunder.

Even when watching non-Dolby Atmos content, users can still experience excellent immersive sound effects. Bose TrueSpace enhanced original sound technology can intelligently analyze non-Dolby content such as stereo or 5.1 channels through the built-in 5 sound units, and re-synthesize the sound signal to bring an immersive spatial experience.

For TV and music content, Bose QuietPort technology gives the speaker 550 exceptional bass performance, ensuring near-distortion-free performance at any volume.

Compact appearance and exquisite design

The new Bose Home Entertainment Speaker 550’s small and compact shape has been carefully designed without adding extra height, while still carrying enough sound drivers to ensure that the sound quality is not compromised by the small size. The height, depth, and length of the Bose Home Entertainment Speaker 550 are 5.61cm, 10.4cm, and 69.4cm, which can be easily placed under the TV without blocking the screen. The overall body is designed in Bose’s iconic black color scheme and surrounded by a metal grille.

Simple setup, easy operation, high compatibility

The Bose Home Entertainment Speaker 550 is easy to set up, requiring only an HDMI eARC cable or optical fiber cable to connect to the TV and immerse yourself in sound instantly.

The new product offers flexible streaming options with instant access to your favorite streaming music services using Wi-Fi or Apple AirPlay2. You can also connect your phone or tablet via Bluetooth to play content on the device.

The Home Entertainment Speaker 550 is also compatible with all other Bose speakers for a multi-room sound system, or can be paired with a Bose subwoofer and rear speakers for an even more powerful home theater experience. Through the Bose Music App, you can set up, operate, and personalize the Bose Home Entertainment Speaker 550, use the SimpleSync function, and get real-time firmware updates.

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