According to news on January 10, media sources said that the total e-commerce transaction volume (GMV) of ByteDance ’s Douyin platform reached 208 billion US dollars (about 1.41 trillion yuan) last year, an increase of 76% from 2021.
Meanwhile, ByteDance’s TikTok platform more than tripled its GMV in Southeast Asia to $4.4 billion last year.
According to people familiar with the matter, ByteDance has internally discussed plans to strengthen its e-commerce business in more countries this year, including the United States, Brazil, Spain and Australia. TikTok launched and tested its e-commerce function TikTok Shop in the United States last November. Users can purchase goods through the TikTok Shop in the app.
In this regard, the person in charge of Douyin e-commerce said that this is false news. (one orange)
media reports
Digital Tail IT House NetEase Technology
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