#AffiliateMarketing Circle# The 4th anniversary of the establishment of the current circle of 1500 friends, engaged in cross-border e-commerce, Media buyer, Affiliate, Niche independent stations, including the old webmasters of all walks of life in the early days, the circle focuses on passive income, sideline Internet money-making topics, From time to time, share the personal experience of circle friends.
This article is excerpted from the sharing by Rao of the ” Affiliate Marketing Circle ” of the HNWI, and has been authorized by the author to publish!
After more than 2 years of operating Amazon, and more than 3 years outside the Amazon site, the platform’s wave of crackdown policies have made it more and more insecure. Instead, more and more people are turning to independent self-built stations to sell goods. I am not against sellers opening independent self-built stations, but independent self-built stations are the icing on the cake, not the help. Since I learned about the Amazon Alliance project a few years ago, I tested the water for a few months last year and felt that this project was very successful. This year, I decided to invest in this project full-time.
Advantages of Amazon Affiliate:
- Low cost, no need to stock up and press inventory;
- Less chores, no need to ship, deal with after-sales;
- The threshold is low, no need to register a company, a website can start making money;
- Flexible, Amazon builds a product with a long cycle, and the alliance can change N kinds of products to promote every day;
- A sense of security, when the traffic is in hand, you will not be afraid of the various policies of the platform at all.
The Amazon alliance, called Amazon Associates, was launched in 1996. Although not the first to invent this online marketing model, it is the largest affiliate marketing program in the world. A total of more than 1 million Affiliates have joined it, accounting for more than half of the market share. It can be said that this is one of the important factors for Amazon’s success. If the website traffic is okay, choosing the Amazon affiliate is a good program. Other retailers also have affiliate programs, but generally don’t offer commissions for products other than promoted products, or their conversion rates aren’t as good as Amazon’s, and they don’t offer higher-value products or services like Amazon does, incentivizing customers to do more Consumption.
How can Amazon affiliates get commissions, payment methods, and commission ratios
1. How long is the amazon cookie valid for?
Generally within 24 hours, if the user clicks your affiliate link to view the product, then all the products he buys on Amazon within 24 hours, the commission is yours, unless he clicks on someone else’s affiliate link in the middle. If the user clicks the affiliate link to view the product, and adds product A to the shopping cart, the cookie time will be extended to 90 days. At the same time, even if the user clicks on someone else’s referral link within 90 days, as long as he buys product A, the commission will be Count yours.
2. How to receive amazon affiliate commission?
At present, the amazon affiliate background provides three commission collection methods:
- Pay me by Amazon Gift card
- Pay me by Direct deposit ( United States based associate only) (Bank of America)
- Pay me by Check
Now people use more gift cards or Bank of America. After the gift card is received, it can be sold on Taobao or Ebay (the main problem is that the gift card cannot be split, all of which are not suitable for shopping on Amazon. We are very unfriendly), if the Bank of America collects money, it is very convenient to register a payoneer to collect money.
3. Amazon affiliate commission ratio
From the beginning of its establishment, the Amazon Alliance has undergone several major reductions in the commission ratio (more than knee cuts) as the platform becomes more and more famous. The latest commission ratio is as follows, you can see that the ratio of luxury goods and Amazon currency is 10%, the promotion commission ratio of music and video is 5%, and the others are relatively low, and the commission ratio of products that we generally promote is mostly in 3%-4%. It’s just that Amazon also does several commission increases every year to mobilize the enthusiasm of affiliates for promotion. In April and July of this year, many categories of commissions are doubled (for 20 days each time), and it is estimated that there will be a wave of activities at the end of the year. In addition, the Amazon affiliate also has some additional bonus activities, such as: free trial membership, opening a business account, e-book account, etc., basically each opening a song ranging from 2-5 US dollars.
Examples of several typical operating modes of Amazon Alliance
1.Deal Station
https://slickdeals.net/
The leader of the Deal station should be unquestioned, with nearly 50 million unique IP visits per month, and the requirements for posting are very strict.
2. Evaluation station
https://ift.tt/F8XIm1R
This website is a benchmark in the promotion industry. It was founded by American Brain Lam in 2011 and was acquired by the famous New York Times for $3,000 in 2016. In just 5 years from 2011 to 2016, the commission obtained from Amazon exceeded 1 billion dollars. The website only picks out the best products for you, so you can know what to buy in the most efficient way possible.
3. Good things recommendation station
https://hip2save.com/
4. Leaderboard Station
https://ift.tt/ViShAZT
5. Influencer blog site
https://ift.tt/YnbMrSD
6.niche station
https://ift.tt/dZ71kLD
This is a niche website that focuses on one type of product. It mainly writes articles around coffee. It can also get about 600,000 visitors every month when it gets organic traffic from Google.
7. Others
https://ift.tt/9bORerg
This is a website that introduces all kinds of weird products. In the past few years, the traffic was very large. Now the monthly traffic is also good. The organic traffic obtained from Google search alone is hundreds of thousands every month. Amazon does promotion, but also to many other e-commerce platforms to promote.
I have been working outside the station for a few years, and I know the deal station well, so I chose the deal station track. The main work every day is to search for high-quality deals on the celebrity homepages of major platforms, go to your own deal station, and then promote the deal station.
Advantages of Deal Station:
- Has a high conversion rate;
- High retention rate and high buyer loyalty;
- It is easy to precipitate private domain traffic;
- After the traffic rises, it is easy to receive business orders and earn business fees.
Disadvantages of Deal Station:
- It takes a lot of energy to find and verify high-quality Deals every day;
- Deal has a short timeliness.
I started doing it at the end of March, just in time for the Amazon Alliance to increase the commission ratio in April, which allowed me to make good profits in April. The suitable way to play the Deal station is to create your own FB group, telegram group or WhatsApp group, and then update the discount information in the group every day. The link to your own group should also be placed in a prominent position on the website. The key is to precipitate your own high-quality private domain traffic group. At present, the website has about 1,500 daily clicks, and the average daily order is basically about 300, and the conversion is about 20%. In order to increase the promotion enthusiasm of affiliate promoters on the Amazon platform, the commission ratio has been increased to a certain extent in April and July.
I mainly use social media to drain and pull groups to precipitate my own private domain traffic. The biggest problem I encounter now is that the traffic flow is a little slow. I will try several methods to detonate it. Currently, I am doing a small test of EDM. After the optimization is completed, I will do a large wave of coverage promotion. If the effect is good, I will do it again. share. If there are big guys who can play traffic, you can take your younger brother with you. In the future, the Affiliate Alliance should go to the dark.
The last picture is a screenshot of this year’s backstage
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