BrainPOP is a digital education platform whose core product is to provide children’s animated short films that stimulate children’s innate curiosity, build their cognition, and make complex and sometimes daunting ideas easier and clearer , arouse the children’s thinking. At the same time, BrainPOP also provides a variety of learning activities to help educators and parents develop higher-order thinking and life skills in children. Recently, Kirkbi A/S, the family holding and investment company of the LEGO brand, announced that it has acquired a 100% stake in BrainPOP, a children’s video learning innovation company, for $875 million. Under the agreement, BrainPOP will maintain independent operations after the acquisition.
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