Li Ziqi is expected to come back? It may not be considered in the short term, MCN is optimistic about returning to the top stream

After reaching a settlement with Weinian Company, the next move of top Internet celebrity Li Ziqi has attracted attention. The Paper reporter learned from insiders that Li Ziqi may not consider a comeback in the short term, but will continue to maintain a cooperative relationship with Weinian in the future. This reconciliation probably means that Li Ziqi regained his personal IP from Wei Nian. Many MCN people said that if Li Ziqi comes back, they are very optimistic that she will quickly return to the top position. | Related reading (The Paper)

Toki

There are no permanent enemies, only permanent interests. It is also reasonable for Li Ziqi and Wei Nian to reconcile. What does Wei Nian want? Li Ziqi is not good, in fact it is not good for Wei Nian. However, Li Ziqi’s personal IP is not easy to build, and the revolution still needs to be carried on. Although the road is tortuous, there is always a way to go. Li Ziqi’s comeback this time, has the background of the previous stage, no matter how he goes, he can go on, and others don’t have to worry about it.

Two days ago, I watched CCTV’s program of walking celebrities to the countryside. It felt very innovative. I went deep into the fields, and the personal experience of eating, lodging, and labor was very close to life. My family felt very impressed after watching it. The previous Li Ziqi, the fairy cannibal, was lovable and had many fans. There have been many similar programs in the past two years. But the world is big, and there are many beautiful things, no one can be exclusive. As long as it is close to people’s hearts, it will be moved and there will be fan flow. Therefore, Li Ziqi’s comeback has been highly praised, which is also the revival of fans’ expectations for Li Ziqi.

In the future, there may be many incidents between MCN and personal IP, and the dispute between Wei Nian and Li Ziqi will not be the last one. In the self-media era, individuals and platforms should achieve each other, not the other way around. This is the ecology we would like to see. Therefore, it is suggested that everything is agreed in advance, and then it will be easy to talk. I hope Li Ziqi will be better in 2023.

new observation

Li Ziqi only presents the illusion of inner fascination of urban wanderers, as well as the hometown that most people find it difficult to return to!

Comeback or not comeback, it doesn’t matter anymore. In today’s entertainment to death, she is just a warm pastoral girl deep in our hearts, the “poetry and distance” that is hard to reach in the mirror image!

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