Reconstruction of outbound travel: It is estimated that it will take a year to run in, and the peak will come in 2024

In the last month of 2022, the news of the orderly resumption of outbound travel has allowed the outbound travel market to loosen and recover. In the short term, air tickets costing tens of thousands of yuan, nearly double the price of tourism products, consumers’ concerns about travel safety in the post-epidemic period, and entry restrictions in some countries are all factors that restrict Chinese tourists from traveling abroad. For foreign ground travel agencies, it may take a year, conservatively, to re-recruit, build a team, and work with local suppliers and domestic travel agencies. The industry is looking forward to a significant increase in passenger traffic next summer, with the peak expected in 2024. | Related reading (Daily Economic News)

Toki

The tourism business is highly path-dependent. It has been shut down for nearly three years, and now it is reopening again with heavy gongs and drums. I am afraid it will be difficult to return to the past in a short time. Under the current situation, no matter tourists or local travel agencies, in addition to understanding travel strategies, I am afraid that they have to learn a little bit of political economy, review the routes they used to rely on, and then decide on the way to travel.

Apparently, the increase in the fees of some local travel agencies in Europe is related to the impact of the energy crisis. Although tourism is liberalized, the traffic flow is small in a short period of time, and the high price of some flights is also due to insufficient air capacity. The recovery of various industries is closely related, and the tourism industry chain is calculating its own profit and loss.

In addition, after three years of the epidemic, people’s travel mentality is also changing, which is also an issue that the tourism industry must reconsider. The recovery of the tourism industry does not mean that local travel agencies simply set up pots and stoves, but also need to be restructured. From the current small-scale boutique tours to the future mass tours, all will usher in a new design. And this longer restructuring period also gives opportunities for the new tourism industry in the future.

Zhang Xuefeng

After staying at home for 3 years, everyone needs to go out to get some air. In the past 3 years, I have also accumulated some money and have the capital to travel. The question is, China has loosened control, but does the epidemic situation abroad make people optimistic? It should be noted that in some countries, the virus is still highly contagious and has a high rate of severe cases. Not all Omicron’s world.

Although there are various difficulties, I believe that there are always more solutions than difficulties, and everyone’s desire to travel can be realized. The peak can be ushered in before 2024.

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