So Duo Jiao is a new brand of tea and coffee, which belongs to Zhongyi Culture. The brand is positioned as “national style special drink, oriental taste”, combines online new media forms with offline physical consumption scenarios, and takes young consumers as the main target customer group to create “tea coffee drinks + Internet + social networking” innovatively The new retail matrix format, with the help of Internet communication characteristics, strives to win greater market effect. Recently, Soduojiao has completed an angel round financing of tens of millions of yuan, led by Qifu Capital, followed by Huagao Software.
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