Streaming companies have been pouring huge sums of money into adding content over the past few years, but that trend has slowed in the second half of this year. The number of adult shows ordered by TV networks and streaming companies fell 24% from a year earlier and 40% from 2019, according to Ampere Analysis. The trend started when streaming giant Netflix announced its first subscriber loss earlier this year, sending the company’s stock plummeting. Netflix has also been quick to take steps to save money, including layoffs and content cuts, and launched a cheap, ad-supported subscription service. Media giants Warner Bros. and Discovery Channel face nearly $50 billion in debt following their merger in April, and businesses including HBO and HBO Max have seen multiple rounds of layoffs, shedding popular shows like “Westworld.” Disney’s show orders are also down from the same period in the second half of last year. In this wave of ebb, the two giants Amazon and Apple are exceptions-Apple TV+ and Amazon both increased episode subscriptions in the second half of this year.
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