The new NIO ES8 will be equipped with N-box as standard, and Nreal joins hands with NIO to upgrade the in-vehicle AR experience

On December 24, 2022, the annual NIO Day officially opened in Hefei. The new Weilai ES8 was released on the spot. This model will be equipped with the N-box enhanced entertainment console jointly developed by Nreal and Weilai. From now on, each seat will have an exclusive audio-visual space for karaoke, watching football, and playing games. At the same time, as a gathering event for NIO users, NIO Day is a co-creation event deeply participated by users. Users are the real protagonists of NIO Day, and it is hard to get a ticket over the years. On this day, Weilai users from all over the country went to an appointment to meet and convey the life attitude of sharing joy and growing together. This year, Nreal and NIO jointly launched the world’s first in-vehicle 3D live broadcast. NIO users can experience the exclusive 3D NIO Day live broadcast in the PanoCinema NIO panoramic digital cockpit through the NIO Air AR Glasses jointly developed by Nreal and NIO. Equivalent to an audio-visual experience of 4 meters 130 inches high-definition large screen + 3D visual effects + 7.1.4 immersive sound, feel the warm atmosphere of the NIO Day scene personally.

AR glasses + smart cockpit, Nreal helps create top-level cockpit audio-visual experience

Founded in 2017 and headquartered in Beijing, Nreal is a global leader in consumer-grade AR glasses. More than 30% of its team members, including CEO Xu Chi, have technical backgrounds from overseas returnees. Currently, the company has mastered more than 400 projects in the AR field. Self-developed core technology and patents, and become the first company in the world to realize the connection of AR glasses, mobile phone manufacturers, telecom operators, and AR content ecological chain at the level of consumer products. Nreal has been rooted in China since its inception, focusing on the global market. Nreal has successively achieved commercialization in 7 countries including China, the United States, Japan, South Korea, and Europe. In the US and Japanese markets, Nreal continues to maintain the No. 1 sales list of smart glasses. Nreal started to expand in the Chinese market in August 2022, and in the domestic Q3 AR glasses market, Nreal led the industry with a 34.5% share, ranking first.

Weilai is a global smart electric vehicle company, which was officially established on November 25, 2014. NIO is committed to creating a pleasant lifestyle for users by providing high-performance smart electric vehicles and the ultimate user experience. NIO is also committed to bringing users a unique full-sensory full-scene immersive experience. On NIO Day 2021 last year, NIO officially released the medium-sized smart electric coupe ET5, which perfectly combines NIO supercar genes and is designed for autonomous driving. concept, and is equipped with a PanoCinema panoramic digital cockpit, which can be connected to AR glasses through the car. The matching AR glasses are NIO Air AR Glasses jointly developed by Nreal and NIO. This glasses is not only a car entertainment screen, but also the best movie viewing artifact in the cockpit. Combined with the immersive audio system on the car side and rich content ecological resources, Create an immersive cockpit entertainment experience space. The NT2 models ET7, ES7, and ET5 based on NIO’s second-generation technology platform are all equipped with a panoramic digital cockpit that supports AR technology, and can be connected to AR glasses through the vehicle. Nreal and NIO have also jointly developed the AR exclusive interface XR OS to meet the needs of users for convenient operation of AR glasses in the car, and at the same time enhance Banyan’s ecological carrying capacity and continue to expand the use scenarios of AR glasses.

At NIODAY2022 this year, NIO released the new NIO ES8. This model will be equipped with the N-box enhanced entertainment host jointly developed by Nreal and NIO as standard, which supports the simultaneous connection of 4 pairs of NIO Air Glasses devices, which is equivalent to having 4 pieces of equipment with a maximum of 6 meters. With a 201-inch giant screen, each seat will have an exclusive audio-visual space for karaoke, watching football, and playing games.

Different from the definition of luxury in the previous era, intelligence has become a key element for the improvement of Chinese auto brands. Xu Chi, CEO & founder of Nreal, said: “Today, the experience of the smart cockpit is limited by the lack of physical screens or too small. We hope to give you a spatialized 3D giant screen. As a Chinese technology company, we are very happy that Nreal can Join hands with NIO to provide a cockpit experience far beyond BBA, making the car closer to the ‘second living space’ of human beings.”

The world’s first in-vehicle 3D live broadcast live VIP seat immersive experience

The world’s first in-vehicle 3D live broadcast jointly launched by Nreal and NIO needs to be viewed with the help of a content display terminal – NIO Air AR Glasses. The AR glasses support a 130-inch large screen experience equivalent to 4 meters, so that audiences who cannot go to the scene can also have an immersive sense of participation. The angular resolution of NIO Air AR Glasses reaches 49, and the picture looks clear and delicate; at the same time, it has 108% sRGB color gamut coverage and an ultra-high contrast ratio of 100000:1, making the picture more vivid and richer, and the display picture is excellent. The NIO Day event site is limited by the distance and angle between the seat and the stage, and it is difficult for the audience to see the details of the dance. Through NIO Air AR Glasses, you can get a clearer picture captured by the camera, and get the look and feel like a VIP seat. Moreover, after NIO Air AR Glasses is connected to the car, it outputs sound through the 7.1.4 immersive sound system, and integrates with Dolby Atmos and 3D content and other environments and ecology, bringing users PanoCinema full sensory immersion beyond expectations style experience.

Combined with the car viewing scene, NIO Air AR Glasses supports real-time anti-shake algorithm. The gyroscope and other sensors in the fuselage detect the user’s posture changes, and use the adaptive algorithm to keep the picture stable. It can also be more stable and continuous, avoiding user dizziness to a certain extent, realizing truly immersive viewing in the car, and bringing a more stable and comfortable viewing experience than traditional large screens in the car.

As a near-eye device, eye protection is also one of the priority elements in the design of NIO Air AR Glasses. It has three authoritative certifications of TÜV Rheinland’s authoritative eye protection, low blue light, no flicker, and eye comfort. It is the world’s first in the XR field. display devices that have received this certification. Eye comfort is the highest level of display product certification requirements of TÜV Rheinland. The standard includes four aspects, complete display quality, ambient light management, eye protection technology, and user health and comfort.

Adhering to the pioneering minimalist aesthetic design concept, NIO Air AR Glasses are lighter and more fashionable as a whole, and can open up the trendy life of space giant screen for users. In terms of ergonomic design, the weight of NIO Air AR Glasses is only 79g, which is similar to fashion sunglasses, which can ensure that users will not have problems such as slipping or strangulation due to the weight of the glasses when actually wearing them; at the same time, considering the user’s possible With different head shapes and facial features, the front end of the temples adopts an innovative spring hinge system, which can provide an elastic range of up to 40°, so that users with different head shapes can wear glasses comfortably and firmly without slipping. In addition, NIO AIR AR Glasses also provides 3 adjustable temple angles to help different users obtain high, medium and low inclinations of the screen field of view, so as to lock the best viewing angle for users. In addition, for people with myopia or astigmatism, NIO AIR AR Glasses supports the replacement of optical lenses. By replacing lenses with customized degrees and combining them firmly, it can be used directly to ensure the most convenient, easy and comfortable wearing experience.

Self-developed and self-produced, Nreal has mastered the core technology and mass production capacity of consumer-grade AR glasses

The emergence of computers and mobile phones has promoted the development of information technology, but at the same time it has limited our interaction with digital information to two-dimensional screens. The mission of the next-generation computing platform is to promote the upgrading of the mobile Internet to the spatial Internet, deeply integrate digital information and the real world, and return to the original three-dimensional space experience of the human world. The entrance or terminal device of the space Internet will be AR glasses.

At present, the core technology of the AR industry lies in three aspects: 3D display, 3D space perception and 3D interaction, and 3D display capability has become the core of consumer-grade AR glasses. For AR devices, it should not only provide an extreme “big and small” screen display solution, but also need to bring a 3D real immersive look and feel. In this regard, Nreal has created a set of self-developed binocular spatial imaging system – “Jinghong Ruiying” optical engine 2.0, which uses a new generation of Sony Micro OLED as the image source, and adopts the world’s leading software and hardware integration solution, bringing Laispace’s retina-level display has become the benchmark in the industry. At the same time, the “Jinghong Ruiying” optical engine 2.0 display structure is small and compact, which allows Nreal Air to have the morphological characteristics of ordinary sunglasses.

The test results of Saixi Laboratory of China Institute of Electronic Technology Standardization (hereinafter referred to as “Sixi Laboratory”) show that Nreal AR glasses have an absolute leading edge in terms of contrast ratio with a parameter value of 124666.7:1, which is much higher than that of the same price Laser TVs, projectors and VR glasses. In addition, parameters such as sRGB color gamut and maximum eye-catching brightness of Nreal AR glasses are also ahead of projectors and VR glasses, and they perform very well in terms of color brilliance and clarity.

As a nascent industry, AR glasses do not have a complete and mature supply chain system, and bear the brunt of the challenges from optical displays. Nreal has established the world’s first fully automated optical film assembly production base in Wuxi, China, enabling Nreal’s 3D display to reach the spatial retinal level. Nreal also plans to release its capabilities to more partners in the industry chain in the future to promote the overall upgrade of the AR industry chain. Xu Chi said, “Compared to the stage of starting a business a few years ago, everyone no longer doubts whether AR is the next-generation computing platform, but when it will arrive. It shows that Nreal is on the right path. And today another firm step is taken towards the future.”