On December 20, the commissioning ceremony of the Philips air-conditioning production and research base was grandly held in Chuzhou City, Anhui Province. Xu Jiwei, Secretary of the Chuzhou Municipal Party Committee, Wu Jin, Deputy Secretary of the Chuzhou Municipal Party Committee and Mayor of the Municipal Government, Wang Jianzhong, Chairman of the Chuzhou CPPCC, Su Hong, Zhang Zhaohui, vice chairman and secretary general of China Refrigeration and Air Conditioning Industry Association, Zhu Jun, vice chairman of China Household Electrical Appliances Association, Jing Huagan, deputy secretary general of China Refrigeration Society, Huang Hui, chairman of Philips Air Conditioning, and Hu Wenfeng, president of Philips Air Conditioning, attended the commissioning ceremony, Philips brand Business Director Jeroen Koster and Philips Product R&D Director Vincent Bos also expressed their congratulations on the launch of the production and research base through videos.
With the Philips air conditioner production and research base settled in Chuzhou and officially put into production, Philips air conditioner is making great strides into a new stage of development.
Inheritance and innovation of century -old brand health technology
The Philips air conditioner production and research base is located in Nanqiao New District, Chuzhou City, Anhui Province. The total investment of the project is 10 billion yuan, and it will be implemented in three phases. It is mainly used for the research and development of Philips household air conditioners, large commercial air conditioners, compressors, motors and other supporting products. The foundation stone of the project was laid in March this year, and the first batch of engineering construction was completed in more than 9 months and is ready for production. The first batch of production includes R&D centers, intelligent production workshops, and automated warehousing and logistics centers. They have self-research and self-production capabilities for the entire process of air-conditioning products. After the overall production, the annual output is expected to reach 5 million sets of air conditioners.
Founded in 1891, Philips is now a world-leading health technology brand, with products covering medical health, personal care, water health, maternal and child health, sleep health and many other fields. In recent years, Philips has gradually extended the health concept of “innovation for you” to the air field, closely following the healthy air-conditioning track, and vigorously entering the air-conditioning market. “For Philips, entering the air-conditioning market is an important step. We will further strengthen the Philips brand and make the air-conditioning category successful for Chinese consumers and the Chinese market.” Philips Brand Business Director Jeroen Koster said in a video speech.
Today, with the official commissioning of the production and research base, Philips air conditioners have started a high-speed development stage of self-production and self-research, which has also promoted Philips’ health care business to a new level. “The commissioning of the Philips air-conditioning production and research base marks another important milestone in the history of the Philips brand.” Vincent Bos, Philips Product R&D Director, mentioned in a video speech, “Through more competitive products and innovation, the base’s production It will further strengthen our market position and bring more value to consumers.”
Seiko Intelligent Manufacturing adheres to the development path of “long-termism”
The successful commissioning of the Philips air-conditioning production and research base also fully demonstrated the new look of the industry’s first-class “smart factory”. From the R&D center to the two-device workshop, the assembly workshop, and the logistics center, the production and research base as a whole focuses on automation and leanness, takes data as the foundation, and relies on R&D, manufacturing, supply chain and other carriers, and is committed to building a safe, efficient, green and low-carbon technology-based smart manufacturing factory.
“With the completion of the construction, this will be a high-level, modern, and innovative air-conditioning production and research base.” Huang Hui, chairman of Philips Air Conditioning, said in his speech, “After the Philips Air Conditioning Production and Research Base is put into operation, we will We will strictly control the quality of all aspects of research and development, production, sales and service. Especially in terms of product quality, we will operate through a full-process, high-standard and strict quality control system to transform Philips’ century-old health concept into a more reliable , Higher-quality air-conditioning products are provided to the majority of users.”
In fact, since entering the air-conditioning market, Philips air-conditioning has always put quality at the top of its development. At the new product launch conference in August this year, Philips air conditioners put forward the concept of “health + air conditioner”: a healthy air conditioner is a good air conditioner first, and then a healthy air conditioner. Philips Healthy Air Conditioner first focuses on the basic core performance of the air conditioner itself, and then innovates health functions on this basis. At the same time, the “healthy” addition cannot be at the expense of the basic performance parameters of the air conditioner.
With this long-term development mentality, Philips air conditioners are down-to-earth and making steady progress, and they have also set off a wave of innovation in the industry to help the healthy development of the industry ecology. “We are really happy to see such an outstanding new force in the industry.” Zhang Zhaohui, vice chairman and secretary-general of China Refrigeration and Air Conditioning Industry Association, said in his speech, “There are reasons to believe that Philips air conditioners will provide users in China and even the world with healthier products. , comfort, energy saving, environmental protection, reliable high-quality products and more perfect services are also winning greater development on a new level.”
Jing Huagan, deputy secretary-general of the China Society of Refrigeration, also said bluntly: “The establishment of the Philips air-conditioning production and research base will be a typical example of the perfect combination and two-way complementarity between Chinese manufacturing and international brands, and it will also bring a new atmosphere to China’s home appliance industry. ”
Strong alliances create a new paradigm for the development of Chinese manufacturing
In the post-epidemic era, consumer demand is slowing down and global trade barriers are gradually increasing. China’s manufacturing industry is facing the dual challenges of sluggish domestic demand and declining export sales. The Philips air conditioner production and research base was completed in Chuzhou, Anhui at this time. It is a strong combination of international brands and local advantages, and it is also a win-win choice for the local economy and Chinese manufacturing.
Anhui Province is an important part of the Yangtze River Delta, with obvious geographical advantages. In recent years, Anhui Province has seized new opportunities for the integrated development of the Yangtze River Delta, unswervingly promoted high-quality economic development, and created a good growth environment for industrial development. Now that the Philips air-conditioning production and research base has settled in Chuzhou, it has also vigorously promoted the regional economy, talent employment, and the development of the local smart manufacturing industry. Su Hong, deputy mayor of Chuzhou Municipal Government, said in his speech: “The Philips air-conditioning production and research base project with an investment of 10 billion yuan was officially completed and put into production, marking the project’s transition from the construction period to the production and operation period, which further improved the development and production of Philips air-conditioning products. The manufacturing capacity has further strengthened Chuzhou’s smart home appliance industry chain and accelerated the development of Chuzhou’s smart home appliance industry.”
It is understood that the Philips air-conditioning production and research base completed today is another global R&D and manufacturing center of Philips in China. It carries the two functions of air-conditioning R&D and production, and also undertakes the important task of exploring new paths for the localization of international brands.
As an international brand with profound technology accumulation, Philips puts the R&D and production of its air conditioners in the Chinese market, which fully demonstrates the confidence of international brands in the Chinese market and Chinese manufacturing. “The Philips air-conditioning production and research base landed in China and went into production smoothly, which is a good demonstration of the development of international brands in China.” Zhu Jun, vice chairman of the China Household Electrical Appliances Association, said, “We very much welcome international brands to come to China, based on Chinese manufacturing, and flourish. We are also full of expectations for such a cooperation model and hope to jointly promote the high-quality development of the industry.”
Relying on the international influence of a century-old brand and relying on the strong Chinese manufacturing, Philips air conditioners will not only become a “new force” in the air conditioner market, but will also move from the Chinese market to the global market in the future. Philips has proposed a new idea of cooperation for China’s manufacturing industry, and also provided China’s air-conditioning industry with a new concept of competition and cooperation from a global perspective. The collision of international brand health genes and the local advantages of Chinese manufacturing will create more new opportunities for the industry, which will open the Chinese manufacturing industry. new paradigm of development.
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