Three cars launched together, BYD held a European launch of new energy passenger vehicles

On September 28, BYD held a European online press conference for new energy passenger vehicles, launched three models for the European market, including the Han, Tang and Yuan PLUS, and announced the official pre-sale price.

Wang Chuanfu, Chairman and President of BYD Group, Lian Yubo, Executive Vice President of BYD Group and Dean of Automotive Engineering Research Institute, Yang Dongsheng, Vice President of BYD Group and Dean of Product Planning and Automotive New Technology Research Institute, Wolfgang Eiger, Design Director of BYD , Shu Youxing, general manager of BYD International Cooperation Division and European Automobile Sales Division, attended the conference and delivered a speech.

BYD New Energy Passenger Car European Conference

At the press conference, BYD announced the official pre-sale prices of Yuan PLUS, Han and Tang models in Europe. Among them, the pre-sale price of Yuan PLUS in Germany is 38,000 euros, and the pre-sale price of Han and Tang in Germany is 72,000 euros. These three models will also be unveiled at the Paris Motor Show in France in October, and will be delivered to many European countries, including Norway, Denmark, Sweden, the Netherlands, Belgium, Germany and other countries. Before the end of this year, BYD will further expand the European new energy passenger vehicle market layout, explore the French and British markets, and provide local consumers with high-quality new energy passenger vehicles and supporting services.

BYD Yuan PLUS, Han and Tang debut in Europe

Wang Chuanfu, chairman and president of BYD Group, said: “Europe is the birthplace of automobiles and has a strong spirit of innovation. Last year, in Norway, the country with the highest penetration rate of electric vehicles, BYD’s Tang EV was recognized by local consumers and gave us a great deal of experience. Great encouragement. This year, we began to consider bringing more electric vehicles to Europe and grow together with the local market. Combining the accumulation of the past 20 years, we have started to prepare passenger vehicle business in many European countries, and cooperated with excellent local dealers. Businesses and industry partners work together to create high-end products and services with green technology and excellent quality, and bring more diversified choices and experiences to more consumers.”

Wang Chuanfu, Chairman and President of BYD Group, delivered a speech

Shu Youxing, general manager of BYD’s International Cooperation Division and European Automobile Sales Division, said: “We are delighted to bring a variety of BYD new energy passenger models that are popular with consumers in Europe, providing industry-leading product technology and excellent quality. We are highly We respect the European auto industry and its industry ecology, including design, R&D, manufacturing, sales, after-sales network and service system, and are very willing to cooperate with local excellent dealers to provide European consumers with high-quality new energy products and services.”

Shu Youxing, General Manager of BYD International Cooperation Division and European Automobile Sales Division, delivered a speech

Europe is the first stop for BYD to enter the international market. As early as 1998, BYD established its first overseas branch in the Netherlands. With its high-quality products and technologies, BYD’s European branch has been recognized by the local market, and its business has expanded from batteries to solar energy, energy storage, and new energy vehicles. The operating footprint covers more than 20 countries and more than 100 cities in Europe.

As the only company in the world that masters the core technologies of the whole industry chain of new energy vehicles such as batteries, motors, electronic controls and automotive-grade semiconductors, and provides one-stop new energy overall solutions, BYD has launched advanced technologies such as blade batteries and e-platform 3.0 to provide A full range of new energy vehicle products and services that are safe, efficient, comfortable and intelligent. In the first half of this year, BYD has become the global sales champion of new energy vehicles. As of August this year, BYD’s new energy vehicles have served more than 2.4 million customers.

Today, BYD’s new energy footprint has covered more than 70 countries and regions and more than 400 cities around the world. As a global top 500 company, BYD will adhere to technological innovation as the driving force, adhere to the green dream, promote the sustainable development of human society, and help “cool the earth by 1°C”.