Twitter plans to expand scope of political advertising, “or bring more revenue”

On January 3, local time, the social media company Twitter announced that it would expand the scope of political advertising allowed on the platform in the “coming weeks.” The US “Politician” News Network commented that this policy is obviously contrary to the global political advertising ban it implemented in 2019, but it may bring more revenue to Twitter. The official account “Twitter Safety” (Twitter Safety) stated, “We believe that cause advertisements can promote public discussion on important topics. Today, we have relaxed our policy on cause advertisements in the United States, and we plan to expand the allowable advertisements in the coming weeks.” The scope of political advertisements.” | Related reading (Observer.com)

Politics

Social media has indeed become the best place to place political advertisements. It is easy to accumulate traffic and polarize opinions here. This was once the decisive factor in Trump’s victory. However, as far as the platform is concerned, just look at FB for the consequences of not restricting political advertisements. With the lessons learned from FB and the congressional riots, social media such as TIKTOK are very cautious about political advertisements. Now Twitter is uncharacteristically planning to relax the scope of political advertisements. This may indicate that Twitter has been abandoned by various advertising money owners It is really short of money to a certain extent, otherwise the dangerous idea of political advertising would never have been adopted.

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Typical entertainment politicized

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