IMAX China’s summer box office in 2022 exceeds 300 million yuan, an increase of 34% over last year

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 According to news from the Titanium Media App on September 1st, the latest statistics show that as of 24:00 on August 31st, the total box office of the 2022 movie summer season (from June 1st to August 31st, a total of 92 days) is nearly 9.2 billion yuan. The average daily performance of 100 million yuan has injected strong impetus into the recovery of the film market. It is understood that in order to further stimulate the potential of film consumption and promote the orderly recovery of the film market, the State Film Administration will continue to carry out the 2022 Film Benefit Consumer Season from August to October, promote the release of more new blockbusters, and cooperate with a number of film ticketing agencies. The platform issued a total of 100 million yuan of movie viewing consumption coupons to tap the potential of rural movie consumption, and promote the implementation of relief policies such as tax reduction and tax rebate, social security payment deferral, rent reduction, periodic discounts on electricity consumption, and business interruption insurance in the film industry.

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