In September 2013, Auto Business Review and Austrian EFS Auto Enterprise Consulting Co., Ltd. initiated the Xuanyuan Award in conjunction with several professional organizations in the industry.
On September 4, 2022, the 10th Xuanyuan Award was officially launched.
This is a journey that spans ten years, and it is also a kind of persistence and protection that never forgets the original intention and constantly breaks through the self.
Ten years of persistence and unchanged
GAC Trumpchi GS5 in 2014, which demonstrated the outstanding capabilities of Chinese car companies from product engineering to manufacturing engineering, as well as quality and supplier management, left a deep impression on the Chinese auto market.
The 2015 Baojun 730, a masterpiece of value for money, was equipped with the most novel features of its time, and could be called a “people’s car”.
The 2016 Geely Borui is the first Chinese brand product to achieve competitive success in the B-segment car market in a perfect way.
Roewe RX5 in 2017, it is China’s first interpretation of the Internet car.
The 2018 Volvo S90 is the first to be produced in China and sold to the global market, and has the potential to break the domination of traditional German brands in the mid-to-high-end market in China.
The Roewe Marvel X in 2019 shows the outstanding comprehensive strength of Chinese electric vehicles from a balanced design concept to perceived value, dynamic performance, energy efficiency, cruising range, and an artificial intelligence experience that is also worth mentioning.
The 2020 NIO ES6 represents the pursuit of extreme and emotionality by Chinese auto companies. As the world’s first mass-produced in-vehicle AI system, NOMI is always unique.
The Hongqi H9 in 2021 has achieved a pioneering breakthrough in the executive-class luxury car of China’s own brand; Xiaopeng P7 tells the story of China’s intelligent technology in the field of passenger cars, and also achieved the same track with the world’s top brands on the same track. compete.
The HiPhi X in 2022 reflects the latest understanding of Chinese automobiles on the sense of luxury in technology, and shapes innovative human-computer interaction and entertainment concepts; GAC Trumpchi Shadow Leopard, which takes into account sports, comfort and performance, is suitable for young users. , is the best sports sedan.
Xuanyuan Award, which is positioned as “China’s Car of the Year selected by global auto experts”, also known as the Annual Contribution Award of China’s Auto Industry, is the top auto evaluation guide in China and even in the global automotive field. The industry develops in a high-quality, sustainable and competitive manner.
As Lei Tingsheng, chairman of the Xuanyuan Award jury and president of Austrian EFS Automotive Enterprise Consulting Co., Ltd., recalled in his speech: “Ten years ago, we set an ambition to make the Xuanyuan Award an authoritative and independent benchmark in the Chinese auto industry. At the beginning of the establishment of the award, the selection has three dimensions, namely innovation, contribution to China’s mobility itself and contribution to the development of China’s auto industry. It is independent of business, independent of power, independent of relationship. For ten years, these are the things we have been Persistent and unchanged philosophy.”
In the past ten years, more than 290 models from 129 Chinese and foreign brands have participated in the Xuanyuan Award evaluation. More than 200 Chinese and foreign experts have participated in the evaluation, outputting more than 17,000 comments and taking more than 50,000 photos.
“The selection of Xuanyuan Award is harsh, it is not based solely on market sales, but from quality to perceived quality, from intelligent cockpit to vehicle energy efficiency, from design quality to intelligent driving ability and other dimensions. At the same time, most of Xuanyuan Award-winning products have performed very well in the market, which also proves our vision.” Jia Jia, Director of Xuanyuan Award Executive Committee, President of Xuanyuanzhi, and Editor-in-Chief of Auto Business Review can be said.
The success of the Xuanyuan Award comes from the excellent judges.
Since the first session, Xuanyuan Award has discovered many experts from the United States, Japan, South Korea, and Europe, and has tried to use third-party, more objective, and more professional industry experts for evaluation, and constantly optimize or increase Better expert judges who can make up for our past shortcomings will join the Xuanyuan Award jury.
The 10th Xuanyuan Award is different
This year’s Xuanyuan Award has added a new judge. He is Wang Xuanzheng, a professor at the Central Academy of Fine Arts, the director of the Graduate Department of the School of Design, and the dean of the School of Design, Xinjiang Academy of Art.
Professor Wang Xuanzheng has had extensive exchanges with car companies for many years and has completed many projects together. In the process of teaching, he initiated many forward-looking studies on traffic design at the Central Academy of Fine Arts, and trained a large number of students.
“This year is the 10th anniversary of the Xuanyuan Award. This decade is also the decade of great development of China’s auto industry. It is a decade of rapid iteration, rapid reconstruction, and rapid dimensional upgrading.” Wang Xuanzheng, who just became a judge of the Xuanyuan Award, said, ” I would like to work with the professional and senior judges of the Xuanyuan Award to select the annual model of the global standard that can represent the Chinese standard. I hope that through the selection of the Xuanyuan Award’s annual designer, we can tap and boost our design power in China. Under the background of this grand era that has not undergone major changes in a century, I will contribute to the continuous development and progress of our auto industry.”
At the same time, in this year’s selection of the 10th Xuanyuan Award, a new partner, Huawei Smart Car Solution BU, has also been added.
Huawei Smart Vehicle Solution BU is located in the intelligent networked test base on the banks of Yangcheng Lake. It should be said that it is the first-class intelligent networked test base in China and even the world.
The test base takes 3,000 typical domestic traffic accident scenarios as a reference, finds the typical risk characteristics of static road elements through cluster analysis, and builds 14 system laboratories, 13 test areas, 103 road static elements, and a diameter of 300m. Dynamic manipulation of infrastructure such as squares.
The intelligent driving test area is divided into 13 test areas including urban area, high-speed, loop, tunnel, rain and fog, covering typical and special usage scenarios of intelligent driving and intelligent network connection. At the same time, the base has built a dynamic control square to meet the needs of vehicle dynamic performance testing. .
This year’s Xuanyuan Award shortlisted models will be held here.
New timetable and task list
After the launch of the 10th Xuanyuan Awards, it will accept the application of car models from September 4th to September 30th.
The range of declared models is:
Launched from December 2021 to November 2022, traditional fuel vehicles (including light-hybrid models) of independent brands and joint venture brands produced in China.
From December 2021 to November 2022, any new energy vehicle (including pure electric, plug-in hybrid, extended range and hydrogen fuel cell models) sold in China is not limited to the country and region of production.
From October 1st to October 15th, the declared models will be voted by Xuanyuan Award design, technology, and media advisory groups for preliminary evaluation; from October 16th to October 31st, the top 40 shortlisted models will be announced, and car companies will be invited to provide vehicle preparations. car test.
From November 1st to November 10th, at the Huawei Yangcheng Peninsula Intelligent Connectivity Test Base in Suzhou, a professional test team conducted tests around four dimensions.
The four test dimensions are:
1. Dynamic and static evaluation.
The Xuanyuan Award will invite the senior dynamic and static test engineer of the partner NAST to conduct a comprehensive evaluation of the vehicle such as handling stability, vibration filtering, NVH, and driving comfort.
2. In-depth scene experience evaluation.
The Xuanyuan Award will be further upgraded on the basis of the previous two years of scene tests. The test items will be classified and designed according to the target groups, selling points and scenes of the vehicle, and the functions, fluency, convenience and actual experience of the vehicle will be evaluated from the perspective of the scene. It will increase the experience of some extreme scenes.
3. Cockpit ecology and intelligent interaction evaluation.
We will jointly evaluate the basic hardware, voice interaction and AI processing capabilities of vehicles and vehicles, in-vehicle ecological construction, intelligent hardware expansion, cockpit scene mode, intelligent driving and intelligent cockpit fusion and other dimensions.
4. Evaluation of intelligent driving ability.
The Xuanyuan Award will conduct practical tests on the intelligent driving capabilities of vehicles, especially on-site and actual road tests that integrate driving and parking for vehicles with high-level assisted driving functions.
On December 9th and 10th, the 10th Xuanyuan Awards will hold a final evaluation meeting of the global jury, and an award ceremony will be held on December 11th to select China’s annual car, top ten cars and other awards. The jury’s opinion selects the annual designer award.
Xuanyuan Award application link: https://ift.tt/GzhrtK7
Application deadline: September 30, 2022
Jia Ke said, “I hope that this year’s Xuanyuan Awards can further discover real trends and gain insight into the real future in the review process, which can better contribute to the better development of China’s auto industry and promote China’s auto industry.”
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