Recently, Douyin, Toutiao, Kuaishou, Zhihu, Baidu and many other platforms announced that they will launch the function of displaying user IP territories.
Toutiao issued an announcement saying that in order to maintain a real and orderly discussion atmosphere and reduce bad behaviors such as impersonating the parties to hot events, malicious rumors, and rubbing traffic, it is planned to display the account IP domain on the personal homepage and other locations. The IP address of the account displayed on the platform is the network location of the user’s last post or comment. It is displayed in the province (region, city) within the country, and displayed in the country (region) overseas. The account IP location is subject to the information provided by the operator. The related display does not support manual opening or closing. The relevant functions will be tested in the web version from now on, and will be gradually launched in other scenarios according to the test situation.
Douyin announced that it plans to display the account IP domain on the personal homepage and other locations. The relevant functions will be tested at the end of April, and will be gradually launched in other scenarios according to the test situation.
Kuaishou issued an announcement stating that in order to maintain good community order and prevent some netizens from disrupting normal discussions, such as rubbing traffic, spreading false information, and impersonating parties in hot events, it is planned to display the function of account IP locality on the personal homepage and other locations.
Xiaohongshu issued an announcement saying that in order to maintain a real and interactive community atmosphere and prevent local netizens from posing as hot events to spread rumors, it plans to gradually open the “personal homepage display account IP territory” function.
Zhihu issued an announcement stating that in order to better maintain the ecological atmosphere of the community and combat rumors and rumors, the community plans to gradually open up the public display of “user IP territories”. At that time, the Q&A page will display the IP location of the user when the content is published.
Baidu issued an announcement stating that in order to further strengthen the content ecological governance of the platform and prevent the spread of false information, the platform will add a display function of “posting location” to its personal homepage in the near future in order to maintain the order of communication.
It is reported that in March this year, Sina Weibo announced the launch of the function of “user profile page showing the location of recent posts”.
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