Gome Denies Bankruptcy Liquidation

On the evening of December 1, GOME issued a statement through its official Weibo: Up to now, the company (Gome Electric Co., Ltd.) and other subsidiaries of GOME Holding Group have not received any legal documents or inquiries from judicial authorities regarding the company’s bankruptcy application. For the difficulties and problems encountered in the company’s operation, the company has always taken a responsible attitude, negotiated and dealt with them on the premise of fully protecting the rights and interests of all parties, and achieved win-win cooperation. If consensus cannot be reached through consultation, it will be resolved through judicial channels. The company respects the judiciary and abides by laws and regulations, and also asks all parties concerned to abide by laws and regulations, and resolve disputes legally and compliantly. | Related reading (Shanghai Securities News)

Faintly

I don’t know if this is the first time that Gome has been filed for bankruptcy, but referring to Suning.com, it should not be the last. Even with Gome’s solemn statement, there are still many voices who distrust and question its ability to pay wages. This may prove that Huang Guangyu has cashed out many times but has no substantive strategies to save Gome and counter risks. patience. The live broadcast strategy that recently caused the stock price to skyrocket is not yet capable of turning the tide. Gome’s live broadcast uses Gome’s Zhenhappy APP as the main channel. Short-term results, after all, under the general trend of shrinking consumption, the first step should at least open the entrance.

Previously, there were rumors that Gome was planning to raise 10 billion yuan from Xiamen C&D Group as a closed fund to support business operations, but there was no definite follow-up. Can Gome be considered a high-quality asset now? Whether there are state-owned assets willing to sell, I am afraid it is not that simple. And Huang Guangyu’s most valuable American business capital is also unable to cash out. Everything reflects the company’s plight, far more than a bankruptcy filing.

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